Test with strangers - or learn from your customers.
UserTesting is built around a rented panel and video tests - fast feedback from people who match a screener. reOS is built around the customers you already have: recruited from your CRM, interviewed at scale, analyzed alongside your tickets, and told when their feedback ships.
Different panels, different questions.
A marketplace panel answers “can people use this?” by Friday. Your own customers answer “why are we losing them?” - and only they can.
The loop, side by side.
UserTesting goes deep on moderated and unmoderated testing. Here's how the rest of the research workflow compares.
The panel you rent. The panel you own.
Rented panels are genuinely fast - and full of professional testers who've seen four hundred onboardings this year. Your customers have only seen yours. reOS makes them your panel: imported from your CRM, recruited in-product, rested between studies, and paid for their time.
Plan, lifecycle stage, and history ride along from your CRM - “trial users in week two” filters itself, no screener to write.
In-product forms invite users in at the moment that matters. Every opt-in is a future participant, with consent on file.
Cool-downs, incentives, and your own domain on every invite - outreach that respects the inbox keeps response rates healthy.
a marketplace panel
your panel, in reOS
Usability is a chapter, not the book.
UserTesting analyzes the sessions you run on UserTesting. But most of what your customers tell you never happens in a test - it's in the ticket queue, the inbox, the NPS export. reOS pulls it all into one stream and runs the same validated analysis across it.
Tickets, emails, forms, and call logs flow through DIVE™ continuously - themes appear as customers raise them, not at renewal time.
The same validation rules apply at any scale, and every theme still cites its sources.
When a theme spikes, plan a follow-up study from it in one click - with the evidence already attached.
Credits expire. Questions don’t.
UserTesting asks you to size a year of research before the year happens. reOS meters the research you actually run - heavy in fieldwork months, near-zero in quiet ones.
Bring your research with you.
Bring your session recordings and research archive into reOS - uploads are transcribed and time-coded, datasets map to observations, and your next study starts from evidence instead of a blank page.
Upload sessions from any tool - transcription, speakers, and time-codes are automatic.
Survey exports, review dumps, call logs - CSV or JSON, mapped into analyzable observations.
Point your ticket queue, inbox, and forms at reOS once - new data flows in from then on.